Bernard O'Shea: Why I love the pair of leather boots that scalped my heels to the bone

With fast fashion under the societal and environmental microscope sustainable clothing is fast becoming the new trend. Just type “sustainable' into Google and you’ll find 'clothing brands' is one of the most searched items accompanying it.
It’s not the most scientific research I’ll grant you. But anyone with an interest in digital marketing will tell you that’s it’s a sure sign that shoppers are starting to look for it more and more online. But what about shoes? Are we as conscious of shopping for sustainable shoes?