Not so Clueless: Nine new ways to wear American-style preppiness

The preppy aesthetic is entering its post-ironic era. This time, the vibe is less ‘Clueless homage’, more ‘self-aware sartorialist’.

The preppy aesthetic is entering its post-ironic era. This time, the vibe is less ‘Clueless homage’, more ‘self-aware sartorialist’. 

Think collegiate classics with an air of athleisure, reworked for women who appreciate a Thom Browne catwalk moment. Oh, and not a golf course in sight.