The Skin Nerd's guide to buying the best skincare products to suit your needs

Follow Jennifer Rock's tips so you don’t regret another skincare purchase

Gushing testimonials on social media tempt us all, but if a product isn’t compatible with your own skin goals, then it is a waste of money

The winter sales are upon us and whilst I love a bargain as much as the next person, I try to take a more mindful approach when it comes to shopping for skincare. Like a kid in a sweet shop, it is hard for skincare enthusiasts like me to resist the temptations of a new ingredient or a celebrity endorsement, but a more considered journey to the till benefits both your bank balance and the health of your skin! The skin is the body’s largest organ, and we need to be respectful of what we put on it. Each product you invest in should have earned a place in your routine. I recommend asking yourself the following questions before making a new purchase:

Will it suit my skin needs?