Hands-on approach to a chic look

THEY called it the “lipstick effect”.

The theory went that in an economic crisis, when consumers can’t afford to buy fur coats, instead they’ll turn to expensive lipstick for a piece of affordable luxury. Rumour goes that lipstick sales doubled after 9/11 — in a New York Times article Leonard Lauder stated his company’s sales of lipstick rose after the attacks.

In this downturn however, there’s a brand new trend. We aren’t turning to lippie anymore. These days it’s all about designer nails.