'Don't be macho' - men put on make-up to encourage others to talk about problems

One rule was that they weren't allowed to seek the help of their girlfriends in applying make-up, which they all managed to complete to an impressive standard.

A group of seven friends, living across the world, have got together to put their make-up on in a hilarious video for charity - to encourage men to stop being so macho and talk about their feelings.

The lads, who originally hail from Navan, Co. Meath, can be seen sidelining their macho activities and getting in touch with their feminine side by donning foundation and blusher.