Some mothers aren’t happy about the John Lewis Christmas ad

Since it was released it has received an abundance of ‘meh’ reviews for not pulling on the heartstrings as much as their past adverts, such as Buster the bouncing boxer, a man on the moon and Monty the penguin.

The early anticipated John Lewis Christmas ad has finally arrived and this year they’ve introduced Moz the Monster.

A giant creature who lives underneath the bed of a young boy named, Joe.