Chanel slammed for selling €1,260 boomerang

The item, branded as a luxury sporting accessory, is deemed to be insensitive towards indigenous Australian culture.

Fashion brand Chanel has been slammed online for including a €1,260 boomerang as part of their 2017 Spring/Summer collection.

The item, branded as a luxury sporting accessory, has been labeled as insensitive towards indigenous Australian culture by Twitter users.

Boomerangs are classed as an important symbol of Australia's Aboriginal heritage and play a huge part indigenous history.

As US makeup artist Jeffree Star posted pictures of himself with the item online, one twitter user pointed out that it costs 10% of the average income of an indigenous Australian.

The luxury brand is also selling branded tennis balls at €370 and beach rackets at €3, 170.

We have reached out to Chanel for comment.