“Forced to work exhausting hours” - “Cry for help” sewn into a dress from Penneys

A hand-stitched label bearing the message was found by shopper in a floral dress in a Primark in Wales.

A shopper got a bit of a shock when she bought a floral dress from a branch of Primark (which trades in Ireland as Penneys) in Swansea, Wales.

When Rebecca Gallagher checked inside the €12 dress, she found a hand-stitched label bearing the words: “Forced to work exhausting hours.”