#NoMakeUpSelfie craze raises €1m for Irish Cancer Society

The #NoMakeUpSelfie social media craze has now raised over €1m for the Irish Cancer Society.

#NoMakeUpSelfie craze raises €1m for Irish Cancer Society

The #NoMakeUpSelfie social media craze has now raised over €1m for the Irish Cancer Society.

Started by a teenage mum from Stoke-on-Trent, the fundraising drive has sparked a flood of donations to the society.

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