Tayto goes 'as gaelige' with a special, limited-edition retro 6-pack. Yes, this is a real thing.
Launched today, the new limited edition Cáis agus Oinniún 6-pack is designed completely ‘as Gaeilge’.
Tayto say the pack pays homage to the retro design from the 1980s and will be on sale during Seachtain na Gaeilge (March 4th-17th) and in the run up to St. Patrick's Day until the middle of April.
Here's gaeilgoir and model Roz Lipsett launching the range today with her special crisp friend.
Is it just us, or does Mr Tayto have an extra-large smile on his face?
Wouldn't kick her out of the leaba for eating crisps, etc.