Oliver set to end Sainsbury's deal

TV chef Jamie Oliver is ending his association with supermarket giant Sainsbury's after 11 years.

Tue, 12 Jul, 2011 - 16:50

TV chef Jamie Oliver is ending his association with supermarket giant Sainsbury's after 11 years.

The food guru - whose deal with the firm is thought to be worth more than £1m (€1.13m) each year - has been the face of the company for numerous campaigns and starred in more than 100 TV ads.

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Courts Entertainment Heathrow Place: London's Place: Clapham Common Person: Oliver Person: Jamie Oliver Person: CEO Person: Justin King Person: Jamie Event: Christmas Organisation: Sainsbury Organisation: Channel 4

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