'Avatar' sets new record for Blu-ray sales

'Avatar' maintained its popularity in the move from box office to home video, with sales of 6.7 million DVDs and Blu-ray discs in the first four days.

Twentieth Century Fox announced that James Cameron’s sci-fi epic sold 2.7 million Blu-rays and four million DVDs since April 22.

The combined US sales brought in $130m (€97m).

The studio said 'Avatar' became the fastest-selling Blu-ray of all time.

No announcement was made regarding a 3-D DVD release, but a Fox spokesman said one can be expected in the future.