'Slumdog' mania hits Indian elections

Political parties in India’s upcoming election have been scrambling to associate themselves with the Oscar-winning film 'Slumdog Millionaire', hoping some of its magic will rub off on their campaigns.

'Slumdog' mania hits Indian elections

Political parties in India’s upcoming election have been scrambling to associate themselves with the Oscar-winning film 'Slumdog Millionaire', hoping some of its magic will rub off on their campaigns.

The ruling Congress party has bought the rights to play 'Jai Ho', the winner of best song, which translates as 'Be Victorious', at their election rallies, said senior Congress official Digvijay Singh.

Already a subscriber? Sign in

You have reached your article limit.

Unlimited access. Half the price.

Annual €120 €60

Best value

Monthly €10€5 / month

More in this section

Cookie Policy Privacy Policy Brand Safety FAQ Help Contact Us Terms and Conditions

© Examiner Echo Group Limited