Phone company pulls out of Big Brother sponsorship

Carphone Warehouse suspended its sponsorship of Celebrity Big Brother today as a result of the race row.

Phone company pulls out of Big Brother sponsorship
Thu, 18 Jan, 2007 - 14:16

Carphone Warehouse suspended its sponsorship of Celebrity Big Brother today as a result of the race row.

The company ordered Channel 4 to remove its name and branding from the programme with immediate effect.

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