Johansson eyes L'Oreal deal

Scarlett Johansson is following in the footsteps of Beyonce Knowles, Milla Jovovich and Andie MacDowell, by signing up to promote haircare giant L'Oreal.

The Lost In Translation beauty, 21, modelled in Calvin Klein and Louis Vuitton campaigns last year, and now she's reportedly planning to embark on her biggest endorsement deal to date.