Diddy seeks sponsorship
Rap mogul Sean 'P Diddy' Combs is kicking his voter campaign up another notch by announcing a fundraising division.
Combs' nonpartisan organisation, Citizen Change, is aiming to get 42 million Americans in the 18 to 30 age group to the polls during the November's presidential election.
Bosses at the group are now looking for corporate and media sponsorships as well as individual donations. A gift of $1m (€832,200) means sponsorship of the Citizen Change's anthem and music video, public-service announcements, signage, radio spots and more.
