Lydon sparks Pistols revival

Sales of the Sex Pistols album Never Mind the Bollocks have soared on the back of John Lydon's performances in I'm a Celebrity... Get Me Out of Here!

Lydon's decision to appear in the show was controversial but Virgin Megastores reports sales of the seminal punk album are up by about 20%.

Simon Dornan of Virgin Megastores says: "We've seen a big rise in sales in the Pistols thanks to all the massive publicity which has surrounded the show.

"The decision to go on the programme is a canny move by the man as he's resurrecting a massive amount of interest in his music and this is just going to snowball over the coming weeks.

"It's a great way for Lydon to reach a new generation fans who've been force-fed punk pretenders such as Sum 41 and Busted.

"Music buyers, especially the kids, are keen to find out what the fuss is all about when people talk about Johnny Rotten.

"What we all tend to forget is that the rise of punk and the Pistols started nearly 30 years ago and their influence is felt now more than ever, even in pop bands like Busted.

"Punk was raw and aggressive - it genuinely scared the rest of the general public - so in the world of Pop Idol a bit of rebellion is coming back."