S Club 7 have picked up the Record of the Year 2001 award.
The seven strong group came from behind to fend off Blue to take the crown.
Their single, Don't Stop Movin' gives yet more success for Bradley, Jon, Paul, Hannah, Rachel, Jo and Tina.
In a Eurovision-style voting system, the shortlisted bands had to wait for votes to be announced from 14 television regions and the internet in the annual competition sponsored by Britannia Music.
S Club were among 10 bands shortlisted. As well as beating Blue, and their single All Rise, in to second place, they also saw off favourite Kylie Minogue, whose Can't Get You Out Of My Mind could only get her into third spot.
The live event was staged at the London Television Centre, hosted by Ant and Dec.
A spokeswoman for the event organisers said: "It has been a great night and all the audience and bands have really enjoyed themselves."
The finalists were Blue (All Rise), Kylie Minogue (Can't Get You Out Of My Head), S Club 7 (Don't Stop Movin'), DJ Pied Piper & The Masters Of Ceremony (Do You Really Like It?), Shaggy (It Wasn't Me), Wyclef Jean (Perfect Gentleman), Hear'Say (Pure And Simple), Destiny's Child (Survivor) Wheatus (Teenage Dirtbag) and Atomic Kitten (Whole Again).
All but Kylie Minogue and Destiny's Child performed their singles live before the votes were announced.
Robbie Williams, Geri Halliwell, Bob the Builder and Gorillaz were among the acts not to make it through to the final shortlist as viewers phoned in with their favourites in a special preview show which halved the best selling list down to 10.