Carphone Warehouse's 'pro-choice' ads have gone down like a sack of spuds

The Carphone Warehouse ’pro-choice’ adverts have raised some debate on social media with a number of people saying the campaign makes light of the reality of abortion.

The ads, which have appeared online, on billboards and in bus shelters features a number of different posters with images including a baby, a young person and a cucumber along with various questions such as "what makes a family?", "what do you see?" and "what to do?".

The posters are all accompanied with the slogan ’We’re pro-choice".

The campaign has been described by some as "disgusting", "tasteless," "tacky," "exploitative" and "insensitive."

Carphone Warehouse: "We're liberal now right??! That pro-choice thing is everywhere...that's gas. Let's use that. EVERYWHERE" pic.twitter.com/IlP0iCYhFm

— Seán C (@TheSonicScrew) October 26, 2016

Very poor taste from Carphone Warehouse pic.twitter.com/Wew6sUys2y

— Damïeñ Múlley 🏳️‍⚧️ 🇵🇸 (@damienmulley) October 26, 2016

Really @CarphoneIE? Exploiting a woman's right for bodily autonomy so you can sell prepaid data plans? Ick. #repealthe8th #carphonewarehouse https://t.co/qMUjNHeToq

— Emma Power (@_emmapea_) October 27, 2016

What do you think of the campaign?

For those wondering about why anyone should complain about the Carphone Warehouse ad, read this thread https://t.co/Ce0npsaAzT

— Darragh Doyle (@darraghdoyle) October 27, 2016

I've never made an official complaint about an ad campaign before but am doing so today about Carphone Warehouse https://t.co/141FIn9J0R

— Darragh Doyle (@darraghdoyle) October 27, 2016

However, there are some who think the advertising has worked.

I've heard more abt Carphone Warehouse in last 24 hrs than I have any other mobile thing in last 2 years. Yall took the bait like clockwork

— Chris Greene (@HateChrisGreene) October 27, 2016

And a few think the campaign was a good idea.

We have contacted Carphone Warehouse for a statement, but they have yet to get back to us.

via BreakingNews.ie