Activision calls Infinite Warfare backlash 'passion'
At the time of writing, the trailer has just over 9 million views and has racked up more than 420,000 dislikes, more than twice the number of likes it has received. Activision doesn't feel that this is a worrying sign and is looking at the positives.
Activision CEO Eric Hirshberg told investors in an overnight earnings call that this is a sign of the fan base's passion. "First of all you got to love the passion of gamers, this is an industry like no other, and a fan base like no other and we love that our fans treat this franchise like it's their own and have such strong points of view about it," he said.