Probiotics: there’s more to it than gut instinct

EVERY human gut contains trillions of bacteria: it’s a startling figure, but here’s another that is just as arresting — the probiotic market, aimed at maintaining a healthy gut, is worth a whopping €25 billion worldwide. 

And it’s expected to increase by as much as 20% in the next five years.

Keeping the so-called friendly wild life that lives in the coils of our intestines healthy is a huge industry, but be warned: a new study has found the ‘good’ bacteria in many probiotic drinks doesn’t ever reach the small intestine.