Ladies, Diet Coke man is back. But is it a good move?
An ad that featured frenzied women in an office informing each other it was 11.30am before rushing to the window to leer at a bare-chested beefcake on a neighbouring building site.
It was an ad where the camera lingered on the hunk’s smouldering good looks and rippling muscles and on the effect these had on the women, all of whom are eating him with their eyes as he drinks his can of Diet Coke.
