Beetroot production a great example of farm to fork journey

Benefits of using local skills, valuable expertise, and quality produce to create something special are very clear to see from one famous brand

Joe Hartnett & Yasmin Hyde Agribusiness 17/05

A chance meeting eight years ago between Yasmin Hyde, founder of Ballymaloe Foods, and Joe Hartnett, a farmer from Saleen in east Cork, has led to a growth in the harvesting, processing and consumption of beetroot.

Yasmin was delivering products to a local supermarket when she met Joe and discussed with him the idea of growing the purple and versatile vegetable for her food company based in Little Island.