New drive to make us love buying Irish food

Q&A: Kieran Rumley

Love Irish Food was established in 2009 to promote Irish manufactured food and drink brands to consumers in order to help safeguard the future of Ireland’s largest indigenous industry.

The 110 Love Irish Food member brand companies account for about 30,000 jobs — 17,043 direct jobs in the Irish economy, plus about 13,000 downstream jobs, creating gross wages of over €800 million per annum.