Meta to give EU users more options for data handling

The social media giant was fined €390m earlier this year by Ireland's Data Privacy Commissioner

A view of Facebook parent company Meta's headquarters in Dublin. Pic:Brian Lawless/PA Wire

Meta Platforms Inc has said it would change the legal basis on how Facebook and Instagram use personal data to target advertising in the European Union, after the bloc's privacy regulator fined it for alleged breaches in January.

The move, Meta said, will give EU users more options around how their data is handled and is not expected to impact the company's lucrative targeted-advertising business in the region.