Conor McGregor lawyers appeal European decision over McGregor brand

Lawyers for the mixed martial arts star have lodged the appeal to the European Union Intellectual Property Office (EUIPO) as to why Mr McGregor’s application to register the name ‘Conor McGregor’ as a trademark should succeed.

EUIPO turned down the trademark application by the Dubliner’s McGregor Sports & Entertainment Ltd (MESL) in February after upholding an objection by a Dutch clothing firm, Schiphol-based McGregor IP B.V. against the application. File photo: Sportsfile

Lawyers for mixed martial arts star, Conor McGregor, have hit back in the European brand war concerning the sports star’s bid to cash in on his brand across Europe.

This follows Dublin-based lawyers, FR Kelly, lodging the appeal to the European Union Intellectual Property Office (EUIPO) as to why Mr McGregor’s application to register the name ‘Conor McGregor’ as a trademark should succeed.