BSkyB on track for 10 million customers

BSkyB today said its target of 10 million customers in 2010 remained in view after adding 56,000 customers in the first three months of this year.

The British broadcaster reported customer numbers of 8.9 million at the end of March and said loyalty improved after a churn rate of 10.5% proved to be the best figure for the third quarter of the financial year in four years.