Branson unveils Virgin Media offerings

Virgin boss Richard Branson will unveil Virgin Media today, throwing down the gauntlet to rival broadcasting giant BSkyB for top spot in the UK’s entertainment and telecoms industry.

Virgin Media, rebranded from NTL after the cable operator bought Virgin Mobile and Telewest last year, launches with a pledge to “shake up the industry”, offering digital television, broadband internet access, and mobile and home telephone services.