Drinkers desert Stella

Stella Artois brewer InBev said today that beer sales plummeted during the sweltering summer as drinkers turned their backs on the “reassuringly expensive” lager.

Drinkers desert Stella

Stella Artois brewer InBev said today that beer sales plummeted during the sweltering summer as drinkers turned their backs on the “reassuringly expensive” lager.

InBev said it suffered a bad summer in the UK after volumes slumped during the July heatwave, with Stella particularly badly hit.

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