SPAR Ireland today launched a new food strategy and said the strategy will form a central part of the company's €90m expansion programme for 2006.
The food strategy programme is being piloted in new SPAR stores in Dublin and Mayo. It features new store lay-outs and new products as well as new partnerships with third-party premium brands such as Irish coffee company Insomnia and leading Canadian coffee and doughnut brand Tim Hortons.
SPAR, which is part of the BWG Group, also revealed today that it recorded retail sales of more than €1.1bn in 2005.
BWG boss and SPAR chairman Leo Crawford said: “Our expansion programme will see the launch of up to 40 new stores and the creation of over 500 new jobs across the country. We believe that these initiatives will strengthen our leadership in convenience retailing in the new and more challenging food retail environment in Ireland.”