Sony wins Asian sub-continent cricket rights for six years

Sony Entertainment said it has won the exclusive cable and satellite television rights for live telecasts of international cricket, including the next two World Cups, on the Asian sub-continent.

Sony wins Asian sub-continent cricket rights for six years

Sony Entertainment said it has won the exclusive cable and satellite television rights for live telecasts of international cricket, including the next two World Cups, on the Asian sub-continent.

The contract will be for six years from 2002 to 2007.

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