Twelve Horses appoints founder of Novell as new President and CEO

Twelve Horses has appointed Craig Burton, one of the founders of Novell [Nasdaq:NOVL], as its President and CEO.

Twelve Horses has appointed Craig Burton, one of the founders of Novell [Nasdaq:NOVL], as its President and CEO.

He replaces Twelve Horses founder, David Malone, who retains an executive chairman position with the company.

The company has also announced that it has relocated its corporate headquarters to Salt Lake City, Utah from Dublin.

It see this as an aggressive move to capture a larger market share in the United States.

Founded in 1999, in Dublin, Twelve Horses provides messaging software for lead generation and direct marketing.

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