Fáilte Ireland in €65m boost

Fáilte Ireland is to invest €65m in enhancing its main destination brands — the Wild Atlantic Way, Ireland’s Ancient East, Dublin: A breath of fresh air; and Ireland’s Lakelands — over the next four years as part of a bid to grow overseas visitor numbers.

The investment will take the form of a new capital scheme for tourism projects — both new and existing — that are located within each of the main destination brand regions.

Fáilte Ireland launched the initiative yesterday.