Ideas are key to success in new food product development

The food industry is a key contributor to economic activity in Ireland.

It creates sustainable employment, adds value to primary produce and is an integral part of the strategy to increase exports from this country.

However, changes in the global food supply chain occur rapidly. The demands of food retail markets in Ireland and the UK are constantly evolving, there are emerging markets in Asia Pacific, Eastern Europe and the Middle East/Africa, and consumer needs are constantly changing.