Bord Bia’s new chairman impresses with redirected beef export strategy

NEWLY-APPOINTED Bord Bia chairman Michael Carey has hit the ground running by instantly directing Irish beef exports into welcoming, lucrative markets.

The Jacobs Fruitfield chairman will bring a lot of export knowledge to the role. He has also held executive positions with a number of other food exporting firms in Ireland and Britain.

Welcoming Michael Carey to Bord Bia, Agriculture Minister Simon Coveney said: “Mr Carey will bring considerable experience and knowledge to the agri-food sector at a time when the food industry is playing a pivotal role in the economic recovery of this country.”