Own brand to grow by 50%

THE own-label food sector is set to grow significantly in the coming years, doubling to 50% by 2025.

Research by Rabobank International said the phenomenon will be felt right across the developed economies of the world.

Since 2001 own-brand market share in Ireland has gone from 16% of the grocery trade to 33% at present with that figure projected to hit 40% by 2015.