World Cup boost to Domino’s Pizza

SALES at Domino’s Pizza outlets in Ireland were down by single digit figures in the first half of the year but they saw a slight lift during the World Cup.

The company said there was a significant spike in sales on the day France played South Africa during the World Cup finals.

It also said Irish customers are ordering more pizzas online, with internet sales soaring 40% in the half. Online sales now account for 13% of all deliveries.