Britvic maintains market share levels

BRITISH soft drinks group Britvic has said that it has maintained its market share levels in Ireland, but that the trading climate here remains “under pressure”.

In a trading update covering the first quarter of the company’s financial year, Britvic said that the soft drinks grocery market in the Republic fell, year-on-year, by 12.8% in the 12 weeks to January 27 and that its own volumes were down by 4% in the quarter.

The company does not disclose its market share figures. The fall in the overall soft drinks grocery market here was down to promotions and discounts by retailers, the company claimed.