DSG to expand store presence despite sales dip

DSG IRELAND — the holding company for the Curry’s, PC World and Dixon’s electrical goods retail brands here — is still aiming to expand its store presence, despite seeing sales decline significantly over the last three months.

A trading update from DSG International yesterday showed that electrical goods sales were down by 12% over the 12 weeks to January 10 in its Britain and Ireland division. Sales of computer goods across PC World shops were down by 13% on a year-on-year basis.

“The sales pattern through the period was as we anticipated, with customers waiting for the post-Christmas sales to purchase discretionary products, particularly televisions and laptop computers,” DSG International chief executive John Browett said.