Minister endorses pork promotion

BORD Bia has been asked by Agriculture, Fisheries and Food Minister Mary Coughlan to intensify its autumn pork and bacon promotion campaign.

She confirmed the move when responding in a written reply to a Dáil question by Waterford Labour TD Brian O’Shea, who asked what proposals she had to deal with the crisis in the pig industry.

Ms Coughlan said she is aware of the difficulties for pig producers arising from the escalation of feed prices in recent months.