Markets show set to reap viewers

THE fresh produce sold at 110 farmers’ markets nationwide are set to feature on TV — and may even challenge the audience ratings of Coronation Street, Fair City and Eastenders.

Fresh from the Farmers’ Markets, an eight-part RTÉ1 series sponsored by Bord Bia, will be broadcast weekly at 7.30pm from Wednesday, April 25.

It aims to encourage consumers to support the markets and local food producers, but it is also expected to attract a big TV audience because of increased consumer demand for wholesome produce.