Migrants in EU border areas to see social media ads warning against voyage to UK

Ads will tell migrants they risk being sent back to Europe even if they make it to the UK’s shores Picture: Uk Home Office/PA

Migrants hoping to enter the UK will be shown “hard-hitting” geo-targeted adverts via social media in a bid to deter people from making dangerous attempts via the English Channel.

From Wednesday, the adverts will appear to migrants located near border hotspots via Facebook and Instagram, warning they could be sent back to mainland Europe even if they successfully make the journey across.