Japanese lingerie maker unveils eco-friendly bra

Furry, heated bras may soon replace lacy lingerie in Japanese women’s wardrobes as the country gets ready for Warm Biz, a nationwide campaign urging workers to bundle up and save energy on heating this winter.

Furry, heated bras may soon replace lacy lingerie in Japanese women’s wardrobes as the country gets ready for Warm Biz, a nationwide campaign urging workers to bundle up and save energy on heating this winter.

The Warm Biz Bra, unveiled this week by underwear maker Triumph International, is lined with material that emits infrared rays.

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