McDonald's aiming for healthier image

American hamburger giant McDonald’s has outlined plans to introduce healthier meals for adults at all of its 13,500 US restaurants next month as part of an effort to make its food – and its image – more healthy.

American hamburger giant McDonald’s has outlined plans to introduce healthier meals for adults at all of its 13,500 US restaurants next month as part of an effort to make its food – and its image – more healthy.

A target of obesity lawsuits and a magnet for criticism that fast food is bad for you, McDonald’s also launched a marketing blitz to address health issues and promote new diet-conscious options.

You have reached your article limit. Already a subscriber? Sign in

Clubber TV and Irish Examiner logos in offer banner

Every Match. Every Story.

One Ultimate Bundle

No obligation. Ts&Cs apply.

More in this section

Cookie Policy Privacy Policy Brand Safety FAQ Help Contact Us Terms and Conditions

© Examiner Echo Group Limited