Researchers imagine an app that cures writer’s block

Artists and writers struggling for inspiration may soon be able to use an imagination app. British psychologists are developing methods to test and improve the imagination. They also hope to produce an iPhone app to strengthen imagination through daily creativity exercises.

Dr Sophie von Stumm, from Goldsmiths, University of London, who is heading the two-year project, said: “We will develop new psychometric tests to assess imagination, and then validate them in several studies. Most importantly, however, we will find ways to improve imagination that everybody can use. We will develop an iphone application that will be freely available, with exercises and tips for enhancing imagination.

“This will be the greatest contribution of our project to society, because imagination is at the core of our everyday thinking and behaviour.” Imagination is the creation of mental representations of images, sensations and concepts that are not perceived at the same time by the senses.