Two activists from pressure group People for the Ethical Treatment of Animals climbed on stage halfway through the show holding signs that read “Fur kills,” before security guards led them away.
When MacDonald appeared at the end of the show to receive applause from the audience, a third protester got onto the runway with a sign describing the designer as “fur scum.”
MacDonald launched a collection of luxury furs last season, although none was on display for Sunday’s spring/summer parade which took place at the Natural History Museum in central London. None of the PETA activists could be found for comment after the show.
Bright patterns, colours and fabrics characterised MacDonald’s latest collection, the first major show of London Fashion Week.
“The show was fun, it was poppy, it was bright and very glam,” said Alannah Weston, creative director for Selfridges & Co, one of London’s leading department stores.
Prints in shades of green, orange, pink and purple dominated the beginning of the show.
Shorts and skirts came in bright patterns that echoed back to the 1950s and 1960s.
Last season’s Bohemian look also made a return to the runway. Most of the skirts were loose-fitting with flowing folds of fabric, while some bore a Roman touch with lines of gold applique.