Sony Xperia Ear digital assistant up for pre-order in Ireland now

The Sony Xperia Ear is a digital assistant which lives right in your lug hole and you can get ready for it in Ireland with a pre-order now.

The Sony Xperia Ear was unveiled a few months back, and now it's ready to make its pre-order debut in Ireland. Just pop over to the Sony Mobile store where you can nab it for €199, and you'll get a €50 voucher to spend on anything else in the store.

The Ear is an in-ear personal assistant which keeps you up to date with everything you need - from running through the top news stories and weather in the morning to sending out reminders for calendar events. It's all done through voice, without having to even glance at your phone.