Sky goes to another dimension
Football fans at nine pubs in London, Manchester, Cardiff, Edinburgh and Dublin will don shades to become the first audiences anywhere in the world to watch live 3D sport.
The top-of-the-table clash at Arsenal’s Emirates Stadium will be the public’s first taste of live 3D football ahead of Sky’s dedicated 3D channel launching in April. Sky promises to broadcast a weekly 3D Premier League game to hundreds more pubs this spring.
On Sunday, Sky will transmit two live feeds – one to its traditional Sky Sports customers and another in 3D.
Two separate commentary teams, two camera crews and two production teams will produce the broadcasts. Former Gunner Alan Smith and commentator Alan Parry will be the first voices of live 3D sport.
Darren Long, Sky Sports’ director of operations said: “When we moved from black and white to colour it was one of those amazing things that people would go and rush to see. Now, what we’re doing with 3D is we’re bringing that depth that you’ve never had traditionally and it’s really a case of seeing is believing.”
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