Bank of Ireland to become Munster's main sponsor

Bank of Ireland has confirmed that it will become main sponsor of Munster Rugby from July 2013.

The sponsorship includes exclusive branding of all playing and training kit for the Munster senior and “A” teams.

The agreement, which is set to run for five seasons, continues a long relationship with the bank dating back 15 years to 1998, firstly as main sponsor and more recently as official banking partner.

David Merriman, Regional Manager South West for the bank, said: "The unique identity of Munster Rugby, together with its large and loyal support base throughout Ireland, provides an excellent fit for Bank of Ireland.

"It also provides a powerful platform for Bank of Ireland to engage with the Munster Rugby public."

Garrett Fitzgerald, CEO of Munster Rugby said: "Munster Rugby are pleased to have Bank of Ireland becoming our main sponsor from next season onwards. We have had a fantastic relationship with Bank of Ireland extending back to the early professional days of Munster Rugby and seeing it come full circle demonstrates the value we both see in such a partnership. We look forward to more successful days ahead."

This agreement consolidates Bank of Ireland’s support for Irish Rugby and its existing sponsorships of Leinster Rugby and Ulster Rugby.