IRFU open to selling shares in provinces

Such a system is already in place in New Zealand, where all five Super Rugby franchises are owned to varying degrees by a combination of private backers, the individual provincial unions, and New Zealand Rugby (NZR).
The process began back in 2011 and was completed with the granting of a five-year licence last year to operate the Highlanders. NZR retains ownership of all the team brands and funds coaching and player contracts from TV and sponsorship revenues.